The most pressing topic was the discussion about development along Southern Boulevard and the overall aesthetic and commercial viability of the area. Council members emphasized the importance of maintaining a cohesive look and feel that aligns with the town’s rural identity. They discussed the necessity of a “townwide” approach to development, rather than isolated projects, to preserve the character of Loxahatchee Groves. The phrase “let’s give them Southern” was used, indicating a desire to promote commercial development while maintaining the town’s charm, particularly through “old town southern Victorian styling.”

Concerns were raised about balancing commercial growth with tax implications. One participant highlighted the necessity of a solid tax base to prevent property tax increases. The Everglades Farm Equipment building was referenced positively for its design elements, including an overhang and a porch-like area, which contributed to a welcoming appearance and served as a benchmark for successful planning.

The conversation touched on specific developments such as a veterinary clinic and the Palms West Plaza. The clinic’s design, resembling a house, sparked a debate about whether it met community expectations for commercial properties. The Palms West Plaza was criticized for its signage, with suggestions for aesthetic improvements.

A council member expressed dissatisfaction with recent commercial projects, describing them as “horrible” and suggesting a four-way stop to improve traffic flow. Criticisms included the architectural appearance of developments, which were perceived as “more corporate than rural,” and concerns about an orthopedic building under construction that was likened to a hotel.

The approval process for developments was scrutinized, particularly whether standards for design were overlooked. Fast food chains like Wendy’s and Dunkin’ Donuts were mentioned as examples where the intended rural feel was lost. The pedestrian experience within commercial areas was also a point of contention, with concerns over the lack of connectivity, sidewalks, and safe crossings. Suggestions included designing buildings with porches to allow safe pedestrian access and creating communal spaces with greenery.

The council then shifted focus to architectural guidelines for new developments, emphasizing the importance of maintaining a rural character. They discussed the need for a variety of roofing styles and materials, favoring a blend of traditional and modern alternatives. The debate included preferences for textures over flat finishes and concerns about the appropriateness of certain materials, such as asphalt shingles, in maintaining the town’s aesthetic vision.

Signage regulations were another key topic, with an emphasis on signs that complement the architectural style of the main structures. Raised lettering or carved images on wooden signs were preferred, with strict prohibitions against backlit plexiglass signs and neon signs. Members also discussed the need for visible yet non-distracting signage for businesses along high-traffic areas like Southern Boulevard.

Lighting and landscaping regulations were reviewed, particularly the height and aesthetic aspects of lights. The council debated the conflict between the Unified Land Code, which allows 40-foot lights, and a new proposal limiting them to 20 feet. Softer lighting options, such as landscaping lights that illuminate trees, were preferred over harsh, bright lights. The importance of directional lighting and shielding was emphasized to avoid blinding drivers.

The conversation on landscaping included the need for better practices in commercial areas, highlighting the absence of vegetation in lots and the benefits of lighter-colored pavement materials to reduce heat. The potential use of eco-friendly pavers and the preservation of native vegetation were also discussed.