Montclair Historical Commission Debates Signage Proposal in Business District
- Meeting Overview:
The Montclair Town Historical Preservation Commission meeting on January 16, 2025, focused primarily on a proposal for multiple blade signs on a building in the historic business district. The debate underscored a tension between preserving the architectural integrity of the district and accommodating modern business needs for visibility. Members expressed concern that the proposal, which included nearly twenty blade signs, was excessive and could detract from the building’s historic character.
0:00The commission reviewed an application for the installation of 19 metal blade signs intended to enhance visibility for potential tenants of unleased commercial spaces on the second floor of a property on South Park Street. The representatives for the property stressed the need for improved visibility to attract quality tenants, noting that the lack of exposure had hindered their ability to secure tenants over the past year. They mentioned that previous tenant Sharon Miller’s relocation had left the space vacant, and they were seeking guidance to improve visibility through signage.
The proposed blade signs were intended to replicate the existing first-floor signage, which had been well received. The idea was to place the signs between the windows on the second floor, matching the professionally designed metal signs on the first floor. The representatives acknowledged that the number of future tenants was uncertain, and they were seeking approval for the signs to attract tenants who would benefit from improved exposure.
19:47Commission members engaged in a discussion, raising concerns about the potential clutter that could result from numerous signs. There was a debate over whether the quantity of signs might alter the building’s architectural integrity and the visual coherence of the street. Some members suggested alternative solutions, such as a directory or marquee, which could provide centralized visibility for businesses without overwhelming the facade.
1:09:18The conversation also turned to the possibility of illuminated signs, but the board emphasized the need to preserve the architectural integrity of the structure. A suggestion emerged for a singular, prominent sign indicating the second floor was available for lease, but the proposal was clarified to be for future tenant branding rather than leasing advertisement. The commission was not receptive to the idea of illuminated signs above windows, articulating that such additions would detract from the building’s historical significance.
Further discussions included concerns about compliance with the existing signage ordinance, which allows only one blade sign per tenant. Members pointed out that the proposed frequency and size of the signs were not acceptable under current guidelines. The existing window signage was deemed more appropriate, aligning with the ordinance concerning size and quantity.
The meeting also addressed a new application concerning storefront rehabilitation on Valley Road. The architect representing the applicant presented a revised proposal aimed at retaining much of the existing storefront elements while making minimal changes. Proposed changes included removing a section of the skirt roof above the second-floor entrance to allow for a more distinct identity, maintaining the first-floor restaurant’s existing roof structure, and restoring wood shakes of the roof.
The architect discussed plans to replace worn wood siding with new cedar siding, considering a charred wood finish. This technique, inspired by traditional Japanese methods, was noted for its durability and aesthetic appeal. Members expressed interest in the charred wood sample but emphasized the need for a clear finish to ensure longevity.
The discussion touched on the importance of balancing modern updates with the preservation of the historic character of the district. Members acknowledged that revitalization efforts are important for the business district’s vitality, but maintaining the unique architectural features of the buildings is paramount.
1:34:43The meeting concluded with updates on the current CLG Grant for the Upper Montclair commuter area survey Phase 2. It was noted that the grant had been executed with the New Jersey Historic Preservation Office, and the commission was prepared to engage with a consultant following the submission period for proposals.
Dr. Renee Baskerville
Historic Preservation Commission Officials:
Kathleen Bennett, Michael Graham, Stephen Rooney, John Reimnitz, Nicholas Giuliano, Kevin Pierre, Gerald Sweeney, Scott Mixer, Zina Floyd, Janine Bauer (Attorney), Zainab Kazmi (Secretary), Janice Talley (Assistant Secretary)
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Meeting Type:
Historic Preservation Commission
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Committee:
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Meeting Date:
01/16/2025
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Recording Published:
01/16/2025
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Duration:
115 Minutes
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Notability Score:
Routine
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State:
New Jersey
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County:
Essex County
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Towns:
Montclair
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