The council’s attention was drawn to lease negotiations with the Schaers, who are expanding their building adjacent to the existing spirits facility. The proposed lease amendment would terminate the current lease upon the completion of construction, expected by June, introducing new rental terms. Rent for existing space would increase from $1,779 to $21 per square foot, while the new shopping center space would be priced at $25 per square foot. Despite these proposed changes, a council member recommended maintaining the current lease, citing concerns that the additional costs could outweigh the benefits, particularly regarding storage needs.

The council faced a dilemma, weighing the potential benefits of additional space against financial risks. Concerns were raised about the necessity of a solid business strategy, as significant sales increases would be required to justify the additional costs. The absence of a comprehensive business plan was a point of frustration, with historical council motions allowing a 10% space increase for storage purposes now prompting debates about a larger expansion.

While some members emphasized the liquor store’s historical financial contributions in reducing property taxes, others advocated for a forward-looking view, stressing the need for a robust business plan to assess the store’s future viability. The council recognized the liquor store’s operational efficiency given its spatial constraints but questioned whether expansion was justified without a clear plan.

The conversation touched on potential new product offerings, including THC-related items, and whether they could impact sales positively. This led to further debate, as council members acknowledged the need for clarity on product offerings and market strategies while considering potential changes in state regulations affecting municipal liquor stores.

Amid these deliberations, there was a shared consensus on the need for professional assessments of the liquor portfolio, not just for the spirits segment but for the entire operation. The council recognized the importance of engaging external consultants to provide insights, though this would extend beyond the immediate timeframe.

In addition to the liquor store discussions, the council tackled the topic of establishing an Economic Development Authority (EDA). There was a collective desire to ensure that the EDA would be guided by the council’s vision rather than managed solely by the city administrator. The council considered involving experienced individuals from other municipalities to share insights on successful EDA implementation strategies.

Furthermore, the meeting addressed the organizational structure of the city’s administration, focusing on the city administrator/clerk job description. The council aimed to redefine this role, emphasizing a consultative and informational approach over direct project management. Clear delineation of responsibilities was sought, with department heads encouraged to take charge of their respective projects while the administrator maintained overall coordination.

The council also discussed the importance of communication and transparency, proposing that the city administrator prepare weekly reports to keep all members informed. There was agreement on issuing two newsletters annually to enhance community engagement and information sharing.